While you’re here, listen to one of our podcast episodes. This one is with Sarah Waddington on tackling some of the big issues in PR
Communicateinfluence.com is into its third year. In case you didn’t know, this website isn’t a business. It’s a side-project and a passion for me. Something I do outside of paid working hours.
After exploring Google Adsense, donation requests, sponsorship, and a bit of affiliate marketing to develop a revenue stream, I’ve decided to change direction.
Launching our Patreon page soon
In the next few weeks I’ll be launching a Patreon page. Not heard of Patreon? It’s a crowdfunding platform that allows fans (or patrons) to pay and support artists for their work. For writers, creators of videos, music, podcasts etc, Patreon is a way to earn money on what might otherwise be free content. It allows fans to contribute to their favorite platform.
I don’t expect Communicate Influence to provide an income. But I see the development of a Patreon page as a part of the journey to becoming a full-time writer. To me, that means writing what I want. This includes Communicate Influence and three non-fiction books.
What’s in it for patrons/fans?
Patreon answers this question pretty well. Patreon is “inviting [fans] to be part of something exciting that gives them unique benefits they want, like additional access, exclusivity, and engaging experiences,” and allows donors to become members and provide financial donations to their favorite artists monthly.
“We want to fund the creative class,” CEO and co-founder Jack Conte told The Verge in 2017. “Ten years from now, we want kids growing up and graduating college and high school to know that being a professional creator is possible.”
Friends and family can show support, too
Friends, family, and acquaintances may not be into your creations. However, many are keen to support you and want to make a monthly contribution. The value here is that people who love or like you receive a sense of happiness from being a part of your journey. If you’re successful, they’ll feel joy or even excitement!
We have quite a few things to figure out in the next few weeks. Things like how to launch the page and structure tiers, along with which benefits to offer to fans/patrons. Before we launch, and in the spirit of sharing information, we’re going to detail our research in an upcoming article.
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