Key considerations for social media messaging during Covid-19

data-driven marketing

Join host Sheelagh Caygill as she explores the obvious - and less obvious - trends and influences in communications, PR, and marketing. Also explored are writing and upping your game as a creator of prose. In this essential listen, she interviews senior comms pros and thought leaders to reveal insights you can incorporate into your work.

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There’s a switch happening here at the Communicate Influence podcast.

For the next few weeks we’re producing some super short episodes designed to give immediate support  communicators, marketers, and writers so they can better manage their work and time during Covid-19. Times are tough, so we hope these episodes will help.

Social media messaging during Covid-19

The first episode interview with Lachlan Kirkwood, a digital marketing strategist based in Brisbane, Australia.

Lachlan addresses best practices for social media messaging during Covid-19. He gives three tips on how you can message during the crisis. This episode can help refocus your social media activity in the coming weeks, and reconsider some of your messaging and business activities.

You can reach Lachlan at or via LinkedIn.

Need a tech management consultant?

Do you need a technology management consultant? Kevin McCall has extensive hands-on and leadership experience across diverse industries and organizations. Kevin can be reached at He’s also this week’s episode sponsor. Thanks, Kevin!

Like what you read and hear? Consider supporting our podcast development at Thanks to our latest supporter, Aaron Sherle, and to my supporters on Patreon.

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