Fiona Fenwick on how to become an influential communicator – podcast interview
In this age of influencers, many in communications and marketing aspire to just that. But few connect becoming a successful influencer with reputation management. And this is the case not just for individuals working in communications and marketing, but in all careers and all areas of life.
The influential communicator
In this episode of The Communicate Influence Podcast, reputation management expert Fiona Fenwick discusses exactly what it takes to become an influential communications or marketing pro with a seat at the table.
She draws from her book Stand Out and Step Up: A Reputation Toolkit For Life to focus on essential characteristics -trustworthiness, authenticity, and truth to power – that must be developed to take on a higher level role of an influential communicator or marketer.
Today, it doesn’t work if you say you’re good at this or can do that. People make their own conclusions and they do this by watching your behaviour.
Reputation manager Fiona Fenwick
Quoting from Stand Out and Step Up: A Reputation Toolkit For Life to explore this topic, Fiona identifies the to fundamentals of building a strong and lasting reputation built on authenticity and self-awareness.
Connecting reputation, communications, brand, and influence
By listening to this episode, you’ll understand the intricate links between communication skills, reputation, influence, and brand development. You’ll know what you need to do to position yourself to be a high-powered communicator or marketer who is able to influence managers, leaders, and CEOs.
Additional podcasts with Fiona: Managing Your Reputation – Your Most Important Asset, and A Reputation Management Pro on Prince Andrew’s Newsnight Interview
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