Communicate Influence

The future of content marketing: video, podcasts, or written?

future content marketing

While you’re here, take a look at our podcast! Below is the intro. Discover more episodes

Listen with the player above, or subscribe for free on: iTunes | Spotify | Stitcher | Google Podcasts | Subscribe on an Android podcast app | Listen Notes | RSS


Patreon support keeps this podcast
alive and free for all listeners!

Is the future of communications and marketing words, video, podcast, or a mix of the three?

We put this question and more to award-winning communications pro Marvin Polis.

The Audience Will Decide

Marv deftly avoids the question with an insightful: “It doesn’t matter what I think. The audience will tell us what they want through their reactions. We need to try different things and see how they respond.”

Based in Edmonton, Marv is a media producer, videographer, and podcaster who serves clients across North America.

But he does see an opportunity for video and podcasting in the realm of internal communications. More and more internal communications practitioners are introducing video and podcasts to convey key messaging to employees. Marv believes these new channels bring benefits to both the producers and the internal audience.

You can read the complete interview with Marvin Polis on Communicateinfluence’com’s Patreon Page

This exclusive interview with Marv can be found on our Patreon page at He speaks about:

  • Video and podcasting bring success because of their ability to communicate emotion and move an audience
  • Communicating with an authentic voice in video and podcasts
  • How to give a relaxed presentation in front of a camera or mic
  • How to get into media production
  • Staying on top of your game
  • What the future may hold.

Engage in a win-win by supporting us on Patreon

Want to read this interview with Marv and our other Patreon-only content? Please become a member of Communicate Influence’s Patreon $1 Tip Jar or higher tier. If you’re in comms, PR, marketing, or any related field, it’s a win-win! You receive access to unique content while helping this site and podcast grow. Support us here! Thank you!

Sheelagh Caygill

Sheelagh Caygill is an award-winning writer, journalist, podcaster, and poet based in Toronto, Canada.

Add comment


Signup for our newsletter and receive engaging industry insights and news!

Access unique content with your support!

Support Communicate Influence on Patreon!

Access unique interviews, articles, and rewards!

Support Communicate Influence on Patreon!

Follow Us

Follow us! And if you'd like us to explore a topic or want to suggest someone to be interviewed, please get in touch via our Contact page.