Blog

May 01, 2022

How to overcome procrastination

Why are you procrastinating We all face procrastination at some point in our lives. That conscious and perhaps deliberate process employed t...

May 01, 2022

PR disasters driving CEOs to embrace social media

This article is an refined version of the episode transcript Rapidly changing public and employee expectations mean CEOs must start using so...

June 14, 2020

An instant way to make your writing less boring

By Tyler McCune Do you like stories? I bet you do. Stories are addicting. And there is good reason why. Narratives engage us " Hum...

April 11, 2022

Journalism in a post-truth age brings challenges and plenty of opportunities

Journalism in a post-truth age Journalism in a post-truth age is facing a new set of challenges. Political reporters are trying to figure ou...

January 09, 2017

Aiming to be a better copywriter? Falling in love with poetry is all it takes!

Copywriting and poetry have many similarities. They share rhythm and aim to appeal to our emotions. Both both draw from the same toolbox, u...

January 10, 2017

Want to lift your reputation? Be self-aware, and act quickly if there’s a problem

How to lift your reputation Fiona Fenwick What does a corporation do when its new and flagship product spontaneously catches fire? T...

January 10, 2017

When to bring in an outside facilitator, and how to get the best outcome

How to work with a facilitator and generate winning results! Margo Purcell When organizations are too close to an issue to see what's...

January 10, 2017

Podcasting changes face of journalism and audio media

Podcasting changing the face of journalism Podcasting is changing the face of journalism and audio media. While print journalism continues...

January 10, 2017

Cognitive computing will humanize technology, drive business decisions

How cognitive computing will disrupt organizational processes In the next three to five years, organizations will see an unprecedented amo...